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Pricing

Start free. Scale when you see value.

Every plan includes CLI, API, and MCP access. Free scan, no account required.

Free

No card required
$0forever

See what AI agents see. No account, no credit card.

  • 3 checks per day
  • Readiness score + plain-English findings
  • Fix plan with generated code (view only)
  • Plain shareable report links
  • Run agent journeys locally with your own model keys
  • Lens Lite for one site
  • Deterministic signals only (no LLM insights)
  • CLI + API + MCP access
Get started free
Most popular

Pro

Paid insights
$49/month

Upgrade when ready

Full Lens monitoring, LLM-powered insights, guided Fix apply, and hosted agent journeys.

  • 50 checks/day across 10 stores
  • Guided Fix apply where supported
  • WebMCP form generation
  • Hosted agent journeys (10 personas + browser verification)
  • 30-day Lens history
  • AI-powered Lens insights
  • Score change alerts
  • CSV + PDF export
Get started free

Agency

$199/month

Everything in Pro plus portfolio tools, white-label reports, and batch operations.

  • Everything in Pro
  • 500 checks/day across 100 stores
  • Portfolio dashboard - all clients in one view
  • 90-day Lens data retention
  • Funnel analysis + webhooks
  • White-label PDF reports
  • JSON API + batch operations
  • Priority support
Start with Agency
Compare plans

Feature-by-feature breakdown

Free

  • Check
  • Checks per day3
  • Monthly fair-use cap10
  • Stores monitored1
  • Fix
  • Fix code generationView only
  • WebMCP form generation-
  • Agent journeys
  • Hosted agent journeys-
  • Scheduled journeys-
  • Lens
  • Lens data history30 days under visit cap
  • AI-powered insights-
  • Journey analysis-
  • Funnel analysis-
  • Webhooks-
  • Portfolio & Export
  • Portfolio dashboard-
  • CSV export-
  • White-label PDF reports-
  • JSON API export-
  • Platform
  • Team members-
  • CLI + API + MCP
  • SupportDocs

Pro

  • Check
  • Checks per day50
  • Monthly fair-use cap500
  • Stores monitored10
  • Fix
  • Fix code generationGuided apply
  • WebMCP form generation
  • Agent journeys
  • Hosted agent journeys
  • Scheduled journeys
  • Lens
  • Lens data history30 days
  • AI-powered insights
  • Journey analysis
  • Funnel analysis-
  • Webhooks-
  • Portfolio & Export
  • Portfolio dashboard-
  • CSV export
  • White-label PDF reports-
  • JSON API export-
  • Platform
  • Team members
  • CLI + API + MCP
  • SupportEmail

Agency

  • Check
  • Checks per day500
  • Monthly fair-use cap5,000
  • Stores monitored100
  • Fix
  • Fix code generationGuided apply + batch
  • WebMCP form generation
  • Agent journeys
  • Hosted agent journeys
  • Scheduled journeys
  • Lens
  • Lens data history90 days
  • AI-powered insights
  • Journey analysis
  • Funnel analysis
  • Webhooks
  • Portfolio & Export
  • Portfolio dashboard
  • CSV export
  • White-label PDF reports
  • JSON API export
  • Platform
  • Team members
  • CLI + API + MCP
  • SupportPriority
FAQ

Common questions

Can I use Colter for free?

Yes. Free includes Check, Fix preview, plain shareable reports, CLI/API/MCP access, local/BYOK journeys, and deterministic Lens Lite for one site. No credit card needed.

What happens after 500 free Lens visits?

Lens Lite keeps the free tier cost-safe by moving heavier historical views behind Pro. You still keep deterministic traffic visibility; LLM insights, journey analytics, exports, and external alerts require Pro or higher.

How does Lens monitoring work?

Deploy the Lens edge worker or connect server logs for full request-level coverage. Shopify and custom script beacons are still supported as low-friction fallbacks for browser-like agents.

What do hosted journeys include?

Hosted journeys send 10 AI agents through real shopping journeys on your storefront. When the store exposes browser agent tools, the same run also captures a live browser replay with screenshots and tool traces.

Does the free check require admin access?

No. Check is read-only — public pages and endpoints only. No admin access, API keys, or payment access needed.

Can I switch plans?

Yes. Upgrade or downgrade anytime. Changes take effect next billing cycle. Data preserved within the new tier's retention window.

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